XBG: GreenCape Cross Border Project
Two questions drive our work in this space:
- How can we support green small growing businesses (SGBs) in South Africa to identify and test international business models?
- How can we help them link with experienced global companies to unlock value and create new opportunities?
In spite of South Africa’s successes in large-scale projects and the country boasting the fastest growing green economy in the world in 2015, SGBs are oftentimes under-resourced or inexperienced. They face challenges in identifying and testing business models and/or in making the links to global assets required to create competitive advantage.
This pilot project aims to:
- Create a cross-border business to business (B2B) matchmaking facility that supports SGBs operating within the green economy in South Africa.
- Help unlock the investment and employment potential of green SGBs.
- Contribute to improving the resource efficiency, carbon intensity and resilience of the national economy through the development of new business models.
The pilot objectives are to initiate services that can be designed and tested within 12 months to inbound and outbound firms who are looking for:
- Focused, sub-sector specific market insights and research; and
- Curated matches (links between a local and international company) and introductions to local SGBs in a new territory, market segment or business model they are trying to approach.
The identified services
- Business Model Diagnostic and Matchmaking Needs Analysis for Individual Inbound Firms.
- Recommended local SGB and/or entrepreneur contact list development, review or curation for inbound trade missions.
- GreenCape-initiated and facilitated one-on-one matches and introductions of inbound firms to local small green business and entrepreneurs.